PIO Boot Camp

PIO Boot Camp in West Chester, Pennsylvania


4-day ‘Master Public Information Officer’ ™ – Certification Program

A Hard-Hitting, No-Nonsense Media Relations Seminar

for Police, Fire & Public Safety Leaders


June 27-30, 2022
Hillview Police Department
Louisville, Kentucky


Register NOW!   |   PIO Boot Camp  Flyer

Simple Registration Form

(For payment by check, P.O., invoice request)

PIO Boot Camp in Louisville, Kentucky

Intensive Media Relations Training – High caliber instruction,
exercises, videos, on-camera practicals & more


  • Crisis & Incident Command Communications
  • Perception vs. Reality – Educating a skeptical audience
  • Your “open-door policy” may be a career killer
  • There’s a problem with those words!
  • Guerrilla tactics to get your message out
  • Facebook & Instagram Live! Should we be?
  • News coverage trends, updates & challenges
  • Police & Fire Brand Reputation Mgmt.
  • Social Media Revolution: Tricks, secrets & pitfalls
  • Videos: Good, bad & ugly of news interviews
  • Impact of “Cyber Activism” on Police & Fire Dept.’s
  • When to respond & when to just “shut up!”
  • Apps & tech for an overwhelmed PIO
  • Write more effective news releases, posts & tweets
  • Secrets & tricks reporters don’t want you to know
  • Take the heart out of a negative news story
  • Emergency responses to toughest media questions

PIO Training in Kentucky

$595 per person – Limited seating available

June 27-30, 2022 • 0800 to 1600 hrs
Hosted by Hillview Police Dept.
283 Crestwood Lane, Louisville, KY 40229

PIO Boot Camp – Registration

PIO Boot Camp Flyer


Holiday Inn Express & Suites
365 Brenton Way, Hillview, Kentucky 40165
Phone: 502 955-4984

Hampton Inn Louisville
I-65 @ Brooks Rd.
180 Willabrook Drive, Brooks, Kentucky 40109
Phone: 502 957-5050


Louisville Muhammad Ali International Airport (SDF)
600 Terminal Dr, Louisville, KY 40209, United States
Phone: 502 277-9670



Info: E-mail or call 602-445-6442


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